Throughout November, we’ll be publishing podcast interviews with small business experts on how business owners can make the most of Small Business Saturday!

Welcome to our newest blog series, created to support Small Business Saturday, a day to shop local and champion our neighborhood business communities. We’re once again standing with American Express to support small business through their Small Business Saturday initiative, which will occur on Nov. 30th, 2013, the first Saturday after Thanksgiving. Small businesses are integral to our national economy, and the local economies they operate within. We at Dun & Bradstreet are proud to join American Express to support small businesses throughout our nation.

For our part, we’ll be bringing advice from prominent small business experts on opportunities to increase revenue for your small business on Small Business Saturday, and throughout the holiday season. Our chosen experts include Carol Roth, Shashi Bellamkonda, Barry MoltzRieva Lesonsky, and Mari Smith. Each gave five tips on how retail businesses can make the most of the holidays, both by attracting more consumers, and increasing purchases while they’re there.

Small Business Saturday’s Past

In November of 2011 we posted  marketing tips and advice for local business owners from top small business and social media experts. Our dynamic and diverse panel included Anita Campbell, Mari Smith, Jim Kukral, Ramon Ray, Derek Halpern, and many other experts. Topics discussed ranged from recommended online tools for local retailers or business owners to the best use-case for using a social check-in tool like Foursquare. Our goal was to offer small business owners helpful and informative ideas to make Small Business Saturday (as well as any other day) a money-maker!

Below you can find the 2011 Small Business Saturday interviews. Great advice despite being two years old!