How to Make an Effective Video Pitch

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If you’re thinking of starting a crowdfunding campaign, you need a video. Besides being a fun way to demonstrate / show off your business / idea, campaigns with videos get waaaaay more engagement than campaigns without videos. An engaging, informative, and persuasive video highlighting what makes your business worth investing in can seem like a daunting undertaking. […]

Should Businesses Share a Social Responsibility to Educate Our Nation’s Children?

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Recently, Bart King posted a fascinating article on necessity of corporations to help manifest social change. With the economy only just recovering, and our Federal Government largely floundering in self-created doldrums, the power to enact social change is shifting from government centric to people centric. But this is not really a change; it’s more a […]

Wish your small business had easy access to more quality business services?

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What is liability protection? How do I file paperwork for a new trademark? Do I need a business license? More importantly, where can a small business owner get answers to these kind of questions? Our team at D&B Credibility Corp is excited to share with you a solution launched by our partners at LegalZoom. LegalZoom, […]

Just another manic monday: Hack Day 2.0

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In Friday’s post, Scratching the Holiday Itch: Hack Day 2.0, we set the stage for our ambitious weekEND plans. Hack Day Monday has been a whirlwind. This morning accommodated guest chair masseuses, followed by a surprise taco truck lunch on the house, topped off with a wild animal show! Jeff Stibel, CEO says, “The wild animal show was […]

“Shop Small!” Q&A with Jim Kukral

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Today, we’re excited to officially kick-start our “Shop Small!” Q&A series where we ask top small business experts their advice on how small business owners can market and grow their businesses. Throughout November, we’ll be publishing interviews with small business experts in support of Small Business Saturday. We begin our series with Jim Kukral (@JimKukral), an […]

Experts share insights into creating online credibility

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Ever since we published the list of the most influential small business people on Twitter last spring, we thought it would be interesting to turn to these experts for insights into what business owners can be doing to build online credibility. So today, we’re happy to start publishing our first one-question interview with experts Mari […]

Get Customers to Go from “Just Browsing” to Making the Online Purchase

Did you know that by simply using TRUSTe’s trustmark, large, well-know brands can increase their conversions by 5-10% or 20-30% for smaller, lesser-known brands? Get access to more helpful tips to enhance your business success with our next, exciting CredibilityLIVE event. Tomorrow, from 10-11a.m. PT, Fran Maier, President and Executive Chair of the Board of […]

CredibilityLIVE with Paul Chaney: Listening is the New Marketing

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“Social media provides an unfiltered opportunity to learn at a grassroots level what people really think about your brand, its products, or services.” Last week we had Paul Chaney on CredibilityLIVE where he discussed how listening is the new marketing as well as how to manage your online reputation. Paul’s presentation offered a lot of […]

Bond arrives with a very cool secret!

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How cool is this… Some undercover agents, dare we say Bond agents, recently arrived at our sales office to offer a super special trip to our 2011 Credibility All-stars! It would be wrong to write this post and not mention that we’re hiring all kinds of sales positions… and while it’s too late to take […]

CredibilityLIVE: Using Brain Science in Your Business with John Assaraf

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Last week we launched our video conversation series, CredibilityLIVE, with John Assaraf as our first presenter. It was an unique event in that he spent much of the time taking questions directly from the live audience through Facebook Chat.  The result was a hugely informative conversation that you can watch here: (Part 2, Part 3 […]

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