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Many businesses are utilizing traditional customer relationship management (CRM) processes to manage business contacts and clients in an organized way. According to a 2011 Computer Economics study of North American companies (produced in June of 2012), 51% have invested in CRM tools. It’s great that companies are interested and investing in these systems, but not many are […]
‘Tis the season to start preparing your business for all of your holiday customers and the hustle and bustle that comes with this joyful time of year. As optimism in sales is rising this holiday season, small businesses anticipate business to be at its busiest, whether customers are buying online or in stores. According to […]
In the October 1939 issue of the Dun’s Review, Arthur H. Little wrote an article entitled “The Cardinal Qualities of a Good Business Letter” with advice on the best way to handle customer correspondence. Of course, back then, common correspondence meant a handwritten letter that might take days or weeks to reach the recipient. Although […]
